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How do you choose a REALTOR®?
Whether you're a first-time seller or someone who has sold
many homes, there are several ways to find a local REALTOR®:
· Use the
"Find a REALTOR®" search engine on REALTOR.com®
to find individuals who actively sell in your community.
· Get recommendations
from past sellers.
· Look for
REALTOR® signs in your community.
· Check the
classifieds in local newspapers and "shopper" publications.
· Look at
the listings in local real estate magazines.
In some cases, sellers elect to meet only with one REALTOR®
while other owners elect to meet with several. Whatever your
preference, there will be a number of questions you will want
to ask, including:
· What services
do you offer?
· What type of
representation do you provide? (There are various forms of
representation in different states. Some brokers represent
buyers, some represent sellers, some facilitate transactions
as a neutral party, and in some cases different salespeople
in a single firm may represent different parties within a
transaction.)
· What experience
do you have in my immediate area?
· How long are
homes in this neighborhood typically on the market? (Be aware
that because all homes are unique, some will sell faster than
others. Several factors can impact the amount of time a home
remains on the market, including changing interest rates and
local economic trends.)
· How would you
price my home? Ask about recent home sales and comparable
properties currently on the market. If you speak with several
REALTORS® and their price estimates differ, that's OK,
but be sure to ask how their price opinions were determined
and why they think your home would sell for a given value.
· How will you
market my home? At listing presentations, brokers will provide
a detailed summary of how they market homes, what marketing
strategies have worked in the past and which marketing efforts
may be effective for your home.
· What is your
fee? Brokerage fees are established in the marketplace and
not set by law or regulation. Typically, brokers who list
homes are compensated on a performance basis - that is, the
broker is not paid unless the home sells under the terms and
conditions that are acceptable to you.
· What happens
if another REALTOR® locates a purchaser? That is, who
will that broker represent, and how will he or she be paid?
· What disclosures
should you receive? State rules require brokers to provide
extensive agency disclosure information, usually at the first
sit-down meeting with an owner or buyer.
· How long do you
want to list your home? A "listing" agreement is
a contract that shows the broker's obligations and outlines
the terms under which your home is being made available for
sale. The length of the agreement is a negotiable matter.
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